What is Accident & Illness Pet Insurance? (And Why You Should Offer It)

Pet accidents and illnesses are unfortunately common, which can cause considerable financial hardship for pet owners. The average emergency vet visit costs $800-$1500, and pet owners in America collectively spend over $34B annually on veterinary care. 

If your business caters to pet owners, this presents a significant opportunity for you to offer your customers a service they need. In this blog, we’ll explain what accident & illness pet insurance is and how your business can use it to grow new recurring revenue and build deeper relationships with your customers.

What is Accident and Illness Insurance for Pets? 

As its name indicates, accident and illness pet insurance is a kind of insurance policy that reimburses pet owners for necessary veterinary costs in the event of an accident or illness (up to a certain amount). Typically, a base pet insurance policy will cover emergency veterinary care, and examinations to diagnose, treat, or operate on a covered injury or illness. This can include things like:

  • Consultations, physical exams, health inspections, and office visits

  • Surgical procedures

  • Tests like X-rays, CT scans, ultrasounds, and blood tests

  • Medical supplies for treating the issue

  • Hospitalization 

  • Pet ambulance fees

Without insurance, these services can cost hundreds or thousands of dollars. It’s not surprising that more and more Americans are considering pet health insurance to ensure they can afford care for their pets. 

Kimberly Won